If you’re planning a family trip to Hokkaido, look no further than Asahikawa—a peaceful city where you can slow down, reconnect with your loved ones, and enjoy the beauty of each season. Just far enough from the hustle and bustle of tourist hotspots, Asahikawa offers a serene escape surrounded by nature.

In this blog, we’ll take you through the best things to do in Asahikawa throughout the year, and introduce you to BIG EAST, a private rental villa that serves as the perfect base for your Hokkaido adventure. Think of it as a simulation of your ideal family trip—designed to be more comfortable, more flexible, and more memorable.

Seasonal Things to Do in Asahikawa

Spring: Blooming Beauty & Gentle Transitions
Spring in Asahikawa is a magical time. As the snow begins to melt in April and cherry blossoms bloom in May, the contrast of white snow and fresh greenery is a sight to behold. One must-visit spot is Asahiyama Zoo, where kids will be delighted by the playful antics of penguins and polar bears.

Other seasonal highlights include the vibrant gardens of Ueno Farm and the cherry blossoms of Kamui Kotan. With picture-perfect landscapes around every corner, spring here is made for family strolls and photo adventures. Just remember: layering is key—Asahikawa can still be chilly in spring, so pack clothes you can easily add or remove.

Summer: Outdoor Adventures Under Big Skies
Asahikawa truly comes alive in the summer. This is the best time to enjoy outdoor activities like hiking in the Daisetsuzan Mountains, rafting, or hands-on farming experiences. With crystal-clear air and vast landscapes, even the sound of the wind through the fields feels like a memory in the making.

Children and adults alike will revel in the freedom of summer in Hokkaido, where every day invites exploration and play.

Autumn: A Season of Color and Flavor
Autumn in Asahikawa is perhaps its most vibrant season. It’s one of the first places in Japan to see fall foliage, offering breathtaking views everywhere you turn.

A family favorite is visiting Asahikawa Ramen Village to try different styles of local soy sauce ramen. You can also enjoy fruit picking at local orchards, or head to Sounkyo Gorge, where the leaves are at their most colorful by mid-October. As the air cools down, make sure to pack warm layers to stay cozy during your outings.

Winter: A Snowy Playground for All Ages
As one of Hokkaido’s coldest cities, Asahikawa is ideal for winter sports and snowy fun. Skiing and snowboarding are popular, but families can also enjoy sledding, snowshoeing, and even fat biking—all great for beginners.

Don't miss the Asahikawa Winter Festival, where enormous snow sculptures light up the town. After a day on the slopes, watching snow fall silently outside becomes part of the magic. The laughter of children playing in the snow will stay with you long after the trip ends.

A Home Base for Your Hokkaido Journey — BIG EAST Private Villa in Kuriyama

Located about two hours by car from Asahikawa, BIG EAST in Kuriyama is a fully private villa that makes a perfect base for exploring central Hokkaido. Ideally situated between Sapporo, Asahikawa, and Furano, it offers easy access to all the region’s highlights.

Your Own Private Space, Just for Family
BIG EAST is designed for family comfort. With a living room equipped with a projector, a fully stocked kitchen, and a spacious garden where kids can play freely, you’ll have everything you need for a stress-free, private stay. It’s the perfect place for families who want to enjoy quality time together in a relaxed setting.

Travel in Comfort — Make the Journey Part of the Experience

Exploring Hokkaido by car is the best way to truly take in the region’s beauty. The drive from Asahikawa to Kuriyama is a scenic journey through rice fields, rolling hills, and majestic mountain views.

BIG EAST offers luxury car rental plans as part of your stay. Choose from a 7-seater van or a 5-seater SUV depending on your group size and travel style. With comfortable transportation, even the journey becomes part of the joy.

A Family Retreat to Reconnect With Nature

Time spent in Asahikawa and Kuriyama is more than just a vacation—it’s a chance to slow down and experience the rhythm of life alongside nature.

From snow-covered winters to flower-filled springs, each season in Hokkaido brings something new. At BIG EAST, you’ll find more than just a place to stay—you’ll find space to breathe, bond, and create memories that last a lifetime.

Ready to plan your trip?
Visit the official BIG EAST website for reservations and inquiries.

A gentle family journey, wrapped in nature, is waiting for you.