When people think of Hokkaido, winter often comes to mind—snow-covered landscapes, skiing, and the famous Sapporo Snow Festival. And while winter certainly has its charm, did you know that summer is in fact the most popular time to visit?
Unlike cities like Tokyo or Osaka, Hokkaido enjoys low humidity and plenty of sunny, dry days, making the weather refreshingly comfortable. With clear blue skies, cool breezes, and stunning natural scenery, summer in Hokkaido makes for an ideal getaway—relaxing, invigorating, and full of seasonal beauty.